Frequently Asked Questions (about Video Marketing)

This video is from a workshop (February 2023) walking participants through the process of setting up a YouTube Channel. Reference is made to a checklist which can be found HERE. 

Canva is one of the easiest tools for quick and simple video edits. During a recent group call, I gave a basic demonstration that I thought would be helpful to share here. Head over to Canva.com to test it out!

If you want to use the Rode Go wireless lav mic with your computer or webcam, you will need a few connections. Video Marketing Mastery graduate, Genevieve Morrone created this video to show how she does it and she has graciously allowed me to share it here in the...

Kapwing is a fantastic tool that will transcribe your videos, create open captions (burned in captions), and can even resize, crop, edit or add other titles to your videos. Here's how to use it to add customized open captions. 

Where are you supposed to look when shooting a video? Here are a few tips for when you're using a DSLR camera or a Smartphone. And, an extra bonus for how to avoid looking at yourself using a visual cue. 

Are you stalling out? Freaking out? Chickening out? Don't worry - I've got a pep-talk for you below!

There isn't much that you need to do to optimize your smartphone for video. The default settings are usually correct. However, if you want to be sure, double-check that you are recording 1080p at 30 frames per second.  You can record at 60 frames but that is usually a...